Take it to the streets

This ad for Sony Bravia TV is lovely, as is the song by Jose Gonzalez. They say that crew had to wear helmets during the shoot, but even so, it must've been so fun to work on this commercial. However I imagine the shoot was not quite as calming as the finished product; likely a lot more like dodgeball... or some child's nightmare about the ball room at Ikea.

Anonymous –   – (November 05, 2005)  

i can't imagine the stress the 1st AD and the production manager were feeling during shooting. so many things could happend with that many flying bouncing balls - safety issues, damage to gear, cleaning up the location afterwards.....but it sure is pretty!

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